Archive for the ‘SEO Tip of the Day’ Category

 

Explaining SEO to a CEO: Social Networking & Online Marketing Strategies

Tuesday, March 9th, 2010

In this three-part series, we’ll discuss the evolution of human socialization with a focus on how we receive and share news, and how brands incorporate seamless marketing into our everyday lives. 
How do you explain the value of creating an online marketing strategy that incorporates social media and its role in increasing website traffic to industry leaders who are more accustomed to classic [...]

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SEO Tip of The Day: How to Optimize Video on YouTube

Friday, March 5th, 2010

With a variety of online marketing and interactive marketing platforms from which to choose, YouTube is arguably the most powerful one available. However, the potential for that power is all in how you use YouTube marketing, and how you share your video content.
Optimize, Optimize, Optimize.
In order to reach a global audience with a successful video [...]

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Discovering, Protecting & Growing your Online Reputation: Google Yourself

Tuesday, February 9th, 2010

Q: What belongs to you, but other people use it more than you do?
A: Your name.
Q: Who is searching your name in Google?
A: Everyone but you.
A recent study showed less than half of Americans have entered their own name into the search box to see what results appeared.
However, prospects for employment can be greatly affected by [...]

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How to Increase Website Traffic Using Social Media Marketing Strategies

Wednesday, January 20th, 2010

With over 350 million active users and more than 65 million users currently accessing Facebook through mobile devices, and upwards of 700,000 local businesses with active Pages, Facebook fuels and facilitates the necessity of interactive marketing to increase web traffic.
 About 175 million of Facebook’s active users sign in to Facebook on any given day.  Within the [...]

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New Year’s Resolution: Eliminate Duplicate Website Content

Tuesday, January 12th, 2010

When it comes to web design and optimizing a site for search engines, content is King. However, search engines count negatively against sites containing considerable amounts of completely matching content or similar content.
Oftentimes, closely-matching content within a site isn’t an attempt to attract search results; rather, duplicate content tends to occur because bulletin boards or blogs [...]

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