Archive for the ‘Social Media News’ Category

 

Discovering, Protecting & Growing your Online Reputation: Google Yourself

Tuesday, February 9th, 2010

Q: What belongs to you, but other people use it more than you do?
A: Your name.
Q: Who is searching your name in Google?
A: Everyone but you.
A recent study showed less than half of Americans have entered their own name into the search box to see what results appeared.
However, prospects for employment can be greatly affected by [...]

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Google Social Search & The Value of Brand Consistency in Word-of-Mouth Marketing

Monday, February 1st, 2010

At the end of last week, Google Social Search broke out of its experimental phase, making itself available in beta for all users to create a more personally-tailored search experience. 
Outside of Facebook (which has a strong privacy setting against being indexed by search engines), various blogs, social networks and collaboration sites a user is connected to will appear in SERPs when [...]

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How to Increase Website Traffic Using Social Media Marketing Strategies

Wednesday, January 20th, 2010

With over 350 million active users and more than 65 million users currently accessing Facebook through mobile devices, and upwards of 700,000 local businesses with active Pages, Facebook fuels and facilitates the necessity of interactive marketing to increase web traffic.
 About 175 million of Facebook’s active users sign in to Facebook on any given day.  Within the [...]

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Social Media Popularity Reflected in 2009 Oxford Dictionary Word of the Year

Friday, November 20th, 2009

It’s that time of year – tinsel and string lights come out from storage and the New Oxford American Dictionary announces its word of the year… just in time to wrap it up nicely and place it under the tree.  
Last year Oxford gave the gift of hypermiling but that didn’t take us very far at all.  However, this year is different — [...]

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Google Launches Google Social Search, Providing Results From Your Personal Social Circle

Tuesday, October 27th, 2009

A new service available through Google Experimental Labs has rolled out, allowing a user to search and find relevant material written by people they know.  Social Search is not a Real Time Search like Twitter is  -yet- but it may become that.  Through your Google account and usage, Google figures out users you trust, and then [...]

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