It can be tough for small businesses to get noticed online, especially with budget restraints and competition from more established brands. Thankfully, there are cost-effective solutions for small businesses everywhere by leveraging Facebook as a powerful social media marketing tool. Facebook, with its 845 million active users, offers quick, simple, and inexpensive ways for brands to increase their online reach. For companies without multi-million dollar marketing and advertising budgets, here are some tips for Facebook marketing at a fraction of the cost.

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