SEO copywriting is all about perpetuating relevance between users and search engines. As a site’s relevance to users increases based on their interactions and usage patterns in analytics of a site, so does its relevance to search engines. The more relevant a page is to searchers, the higher the search ranking a page will receive. A website ranking on [...]
Read MorePosts Tagged ‘keyword research’
SEO Tip of the Day- Intro to SEO Copywriting
Thursday, November 5th, 2009SEO Tip of the Day – Choosing Targeted Keywords
Tuesday, November 3rd, 2009When choosing keywords, start local, then target as specifically as possible. Often, targeting your local demographic by incorporating local search phrases allows local searchers to naturally boost your search engine ranking. From region to region, a variety of linguistic idiosyncracies exist. For example, soda, cola, soft drink and pop all mean the same thing to different people. [...]
Read MoreSEO Tip of The Day: Understanding Search: Images VS Text
Friday, September 11th, 2009A vital part of making your Web site more visible is understanding how search engine optimization utilizes keywords to drive traffic to your site. Search engines read the text on your page to determine their results, and they are picky about what is actually considered text. For example, many designers use image files with embedded [...]
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