LinkedIn announced the launch of their new “Follow Company” button on its official blog on Monday. The LinkedIn Follow Company feature is similar to following a company on Twitter or Liking a brand on Facebook in that users will receive automatic updates from those brands in their LinkedIn feeds. Companies are able to better target consumers and amplify messages with updates such as news, job opportunities, and conversations showing up on LinkedIn members’ personal pages.
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Online content marketing is a valuable tool for marketers looking to connect and... Mon, May 20, 2013