Anyone that enjoys the games and applications on Facebook knows the enormous popularity of Zynga’s games Farmville, YoVille and Mafia Wars. Nearly 64 million people play Farmville each month, which is how parent company Zynga brought in $490 million in revenue last year, according to CNET News.
Taking the Facebook games’ popularity and bankability one step [...]
Posts Tagged ‘marketing strategy’
Zynga Expands its Social Media Marketing
Friday, July 2nd, 2010Tags: facebook, facebook marketing, Interactive Marketing, marketing campaign, marketing strategy, social media marketing, social media network, social media program
Posted in Social Media News, Technology News | View Comments
How Small Businesses Use Social Media to Get Results
Friday, April 9th, 2010Social media can be a daunting task for small businesses because of its unpredictability. As a nontraditional marketing strategy, social media puts power in the hands of the consumer. Businesses create content but consumers interact in this push/pull method. Ideally, small businesses should be using social media to gain customer trust and loyalty, not to [...]
Read MoreTags: facebook, linkedin, marketing strategy, social media marketing, Twitter
Posted in Social Media News | View Comments
SEO Tip of The Day: How to Optimize Video on YouTube
Friday, March 5th, 2010With a variety of online marketing and interactive marketing platforms from which to choose, YouTube is arguably the most powerful one available. However, the potential for that power is all in how you use YouTube marketing, and how you share your video content.
Optimize, Optimize, Optimize.
In order to reach a global audience with a successful video [...]
Tags: facebook, how to optimize video, increase web traffic, increases website traffic, increasing website traffic, Interactive Marketing, marketing campaign on youtube, marketing strategy, optimize videos, optimized videos, search engine optimized, Social Media, social media accounts, uploading optimized video, video optimization, website optimization, youtube marketing
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How to Increase Website Traffic Using Social Media Marketing Strategies
Wednesday, January 20th, 2010With over 350 million active users and more than 65 million users currently accessing Facebook through mobile devices, and upwards of 700,000 local businesses with active Pages, Facebook fuels and facilitates the necessity of interactive marketing to increase web traffic.
About 175 million of Facebook’s active users sign in to Facebook on any given day. Within the [...]
Tags: facebook, increase web traffic, increases website traffic, Interactive Marketing, interactive marketing campaign, Internet marketing strategy, marketing strategy, Social Media, social media accounts
Posted in SEO Tip of the Day, Social Media News | View Comments
SEO Tip of the Day: Landing Page Optimization
Wednesday, November 11th, 2009In addition to bidding on your keywords for Pay-Per-Click campaigns, there are further foundations to set for a successful PPC campaign. Landing page optimization is arguably the most important part of an effective PPC campaign. (Read our previous entry detailing PPC ad and paid search results)
A landing page is the page a user arrives at when they click on a [...]
Tags: bounce rate, creating a landing page, higher quality score, Increase your ROI, landing page, landing page optimization, marketing strategy, Pay-Per-Click campaigns, PPC ad copy, ppc campaign, Relevant landing page, ROI conversions, social media marketing, social media marketing strategy, strategic landing page, successful PPC campaign
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