Last month, Google’s official blog announced their completion of a new web indexing system called Caffeine. “Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether it’s a news story, a blog or a forum post, you can now find links [...]
Read MorePosts Tagged ‘Search Engine Marketing’
SEO Tip of the Day: What Does Google Caffeine Mean for You?
Friday, July 30th, 2010Tags: blogging strategies, Blue interactive agency, facebook marketing, Google Caffeine indexing system, Interactive Marketing, Search Engine Marketing, Search Engine Optmization, social media marketing, twitter marketing
Posted in SEO Tip of the Day, Search News | View Comments
Social Media Marketing by LeBron James
Friday, July 9th, 2010Last night, after weeks of media frenzy and round-the-clock speculation, two time NBA Most Valuable Player LeBron James announced his decision to sign with the Miami Heat, joining Dwyane Wade and Chris Bosh, during an hour-long prime time special on ESPN. The announcement was the culmination of weeks of cleverly and effectively conducted social media [...]
Read MoreTags: bing, Bing search engine marketing, LeBron James decision, Search Engine Marketing, search marketing, social media marketing, Twitter, twitter marketing
Posted in News, Social Media News | View Comments
Explaining SEO to a CEO: Interactive Marketing & Social Media Marketing Strategies
Wednesday, March 17th, 2010In this multi-part series, we’re discussing the development of marketing and socialization with a narrow focus on how news is received and shared and the role brands play in seamlessly interfacing with media to incorporate marketing into our everyday lives.
Our last segment covered social networking and its role in human interaction over time, even before the [...]
Tags: campaign strategy, facebook, Interactive Marketing, interactive marketing campaign, interactive marketing campaign strategy, marketing campaign strategy, reputation management, Search Engine Marketing, Social Media, social media marketing, social media marketing strategy, social networking, Twitter
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Google Social Search & The Value of Brand Consistency in Word-of-Mouth Marketing
Monday, February 1st, 2010At the end of last week, Google Social Search broke out of its experimental phase, making itself available in beta for all users to create a more personally-tailored search experience.
Outside of Facebook (which has a strong privacy setting against being indexed by search engines), various blogs, social networks and collaboration sites a user is connected to will appear in SERPs when [...]
Tags: customers, facebook, Google, linkedin, Search Engine Marketing, search results, Social Media, social media marketing, social media marketing campaign, Twitter
Posted in Social Media News | View Comments
Warm Wishes for a Successful 2010 from Blue Interactive Agency
Wednesday, January 6th, 2010
Happy New Year!
We at Blue Interactive Agency extend our best wishes for a happy 2010 to you and your family.
Reflecting on 2009, we experienced Tweets and Status Updates, the emergence of Bing, and Google’s new blended search results page providing all types of results from news stories to blog postings; images, YouTube videos and even social media [...]
Tags: Interactive Marketing, online business strategy, Search Engine Marketing, SEO, social media marketing
Posted in News | View Comments
SEO Targeted at Europe Requires More Than Just Well-Translated Sites
Wednesday, September 16th, 2009American social media marketing and search engine marketing strategies do not apply to the way in which target markets in Europe are successfully reached.
Cultural differences and daily habits affect the browsing behaviors of European internet users. The way people in each region think and live vary. In the Netherlands, lunch time is a much different [...]
Tags: Search Engine Marketing, seo strategy, social media marketing
Posted in SEO Tip of the Day | View Comments
Social Media: Intercepting Customers Prior to Search
Tuesday, September 1st, 2009Social media marketing removes the emphasis and necessity of keyword placement and search. Instead, considerations must be made in regards to specific interests and demographics of the target audience. FaceBook marketing provides businesses with the power to choose exactly who is exposed to advertisements, when, and how often.
When customers are seeking products and services, search plays [...]
Tags: advertising on facebook, facebook marketing, Search Engine Marketing, Social Media, social media marketing
Posted in Search News, Social Media News | View Comments