Posts Tagged ‘Twitter’

 

Explaining SEO to a CEO: Social Networking & Online Marketing Strategies

Tuesday, March 9th, 2010

In this three-part series, we’ll discuss the evolution of human socialization with a focus on how we receive and share news, and how brands incorporate seamless marketing into our everyday lives. 
How do you explain the value of creating an online marketing strategy that incorporates social media and its role in increasing website traffic to industry leaders who are more accustomed to classic [...]

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Discovering, Protecting & Growing your Online Reputation: Google Yourself

Tuesday, February 9th, 2010

Q: What belongs to you, but other people use it more than you do?
A: Your name.
Q: Who is searching your name in Google?
A: Everyone but you.
A recent study showed less than half of Americans have entered their own name into the search box to see what results appeared.
However, prospects for employment can be greatly affected by [...]

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Google Social Search & The Value of Brand Consistency in Word-of-Mouth Marketing

Monday, February 1st, 2010

At the end of last week, Google Social Search broke out of its experimental phase, making itself available in beta for all users to create a more personally-tailored search experience. 
Outside of Facebook (which has a strong privacy setting against being indexed by search engines), various blogs, social networks and collaboration sites a user is connected to will appear in SERPs when [...]

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Social Media and Google Collaborate for Real-Time Search Results

Wednesday, December 9th, 2009

Google has acquired deals with MySpace and Facebook allowing real-time updates posted by publicly-posting users to be part of a real-time index on Google.
Recently Twitter signed a similar deal with the search giant, and the two new partnerships are reported to be going live on Google throughout all English language domains starting this week.
What is a [...]

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SEO Tip of the Day: Gather the Most Online Real Estate for Your Brand

Tuesday, November 10th, 2009

Now that you’ve created and generated a thorough sitemap and have a strong structure for your website, Google crawlers will begin to explore and index your site.  A well-organized website will yield two results in Google when your brand name is searched.
Google allows a maximum of two results per search per page (domain) for any [...]

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