SEO Tip: A Keyword Focused Title Tag on Every Page of Your Site is Critical

When users are searching for a product or service, unless you are a household brand/name, it is unlikely that they will be searching for you by name, and therefore may not find you. For this reason, it is a smart SEO strategy to avoid using your company name in your title tags.

A unique and keyword focused title tag should be present on every page of your website for SEO purposes. Should you deem it necessary to place your company name within a title tag, you should place it near the end to make it less prominent in search results.When the title and meta tags appear as a search result,the sharp keywords will pull in readers faster than the name of your company, which could be unfamiliar to a user.