The Occupy Wall Street movement began September 17th, and has gained considerable momentum since then. A “people-powered movement for democracy,” Occupy Wall Street was inspired by the Egyptian Tahrir Square uprising, and has utilized social media the same way to spread the word.
From the rapid growth in participation, to arrests and celebrity rally visits, protestors have been making headlines for weeks. “Our nation, our species and our world are in crisis,” says the Occupy Wall Street website, “The US has an important role to play in the solution, but we can no longer afford to let corporate greed and corrupt politics set the policies if our nation.” The people’s assembly is spreading to D.C. and other cities as more people join the movement.
In early September, We Are The 99 Percent, a Tumblr blog where people post stories of economic hardship, began. Below is a chart that shows the frequency of posts since its creation – “I’ve posted this because my hunch is that out of all the online manifestations of the ‘Occupy Wall Street’ protests, it is the closest thing to a barometer of how much traction the movement is getting,” said G.L. of The Economist. Although #occupywallst and #ows remain popular Twitter topics and the Occupy Wall St Facebook page has over 170,000 fans, all of the organization’s online efforts pale in comparison to what’s really happening on the streets. For main cities like New York, numbers can be misleading: “New York, for example, has only 40 ‘occupiers’, though Zuccotti Park is full to overflowing.”
The bottom line is that all of Occupy Wall Street’s online efforts indicate only awareness, not support, despite ongoing comparisons to the Egyptian Revolution. However, “what’s going on in America right now may be the world’s first genuine social-media uprising.”
The power of social media continues to have implications in more than just the social space. As Occupy Wall Street continues to gain momentum, participants organize meetups and other activities to show their support, brought together from across the country by social networking. Don’t miss out on a golden opportunity to build your online presence – contact Blue Interactive Agency for comprehensive interactive marketing services, including search engine optimization, social media marketing, SEO copywriting, search engine marketing and more.