All About Siri

iPhone SiriWe’ve all had some past experience with the use of voice-controlled technology. Many a parody commercial has been made pointing out the oft-comical flaws in the voice-command technology of generations past. But with the power of the dual-core A5 chip in the latest iPhone 4S, Siri is bringing voice assistance into the new millennium, and very well may be the biggest innovation in mobile technology since the smartphone itself.

“Picking up where amazing left off,” the iPhone 4S boasts an improved 1080p HD Video camera, two times more power and up to seven times faster graphics. But the showstopper is the 4S-exclusive Siri personal assistant app. Most people have heard of it by now, and have some degree of familiarity with its basic functions. Using artificial intelligence voice-recognition engines in the cloud, Siri interprets what you say and gathers information accordingly. The more you use it, the better it gets at understanding you and the unique characteristics of your voice (like accent and dialect). Here are some cool examples of what Siri can do to snack on while you wait:

–        Talk to Siri like you would a friend. You can say “Text John that I’m on my way,” or, “Remind me to call the doctor.” Siri will text the John you’re referring to, and set a reminder to call the doctor at the time of your choosing.

–        The intuitive technology not only understands what you say, it knows what you mean. Looking for a good local Italian restaurant? Ask “Any good Italian places around here?” Siri will locate a list of nearby Italian restaurants, and if you change your mind, just say “Hmm. What about burgers?” Siri remembers that you just asked about restaurants, so it will find local burger joints in the neighborhood.

–        We’ve been talking about how mobile search has skyrocketed recently. But tech blogs have been abuzz about Siri’s very real potential to do some serious Internet search-poaching from Google. When you want to do a search with Siri, all you have to do is ask and it will find any information you’re looking for by performing the search for you.

Although hackers have had some success, Apple has recently confirmed that unfortunately, Siri will not be available on older devices. We can’t wait to see how this new mobile AI will change the face of smartphone technology as we know it. We’re also excited to see what implications this has on social media. If you’re interested in social media marketing, contact Blue Interactive Agency today. With years of industry experience, Blue can overhaul your interactive marketing campaign to get you the results you want. From search engine optimization to SEO copywriting, Blue has the tools to improve your online presence. Call 954-779-2801 today for more information.