Any social media manager understands the necessity of implementing quality metrics programs. Raven Tools sets the standard for social media monitoring and management, and is used by the biggest names in the ad world. The social metrics giant recently launched a new real-time social stream feature and other social monitoring tools to further enhance their offering.
Using enterprise-quality data from uberVU, a social media monitoring and engagement platform, Raven’s new real-time social monitor taps into millions of social conversations on more than 20 networks, like Facebook, Twitter, YouTube, WordPress, Flickr and more. According to Raven’s
- Automatic sentiment. Social Monitor automatically assigns positive, neutral or negative sentiment to every mention—but it’s editable for when the algorithms miss the mark.
- Multi-language monitoring. Social Monitor supports searches in 24 languages, including Russian, Chinese, French, Italian and Arabic.
- Author and influencer tracking. Keep up with individual authors, or refine your search to monitor only authors with thousands of Twitter followers.
The new real-time social stream lets you merge your Social Monitor searches with your Twitter accounts, enabling you to interact with them in on simple place. Features include:
- Real-time social management. Post and schedule messages directly from the Social Stream, even push to more than one account. Reply, retweet and favorite message in real-time for multiple accounts. Need to focus? Easily toggle account views on and off.
- Team task management. Is there a complaint conversation you want to take offline? Easily assign a task to anyone on your team.
- Contact management. Notice a Twitter comment by an influencer or lead? Store that person’s contact info in Raven’s Contact Manger with one click.
If you have a Pro or Agency account, your base monthly rate will stay the same. For more information about the launch, refer to Raven’s blog. Blue Interactive Agency uses Raven Tools and a number of other industry-leading internet marketing tools. If you are searching for interactive marketing services in Fort Lauderdale, contact Blue today. From search engine optimization, to social media marketing and SEO copywriting, Blue has the knowledge and experience to improve your brand’s web presence.