Google has eliminated Android Market and introduced a new forum for digital entertainment, Google Play. The entirely cloud-based destination, rolled out on March 6, combines all the features from Android Market, Google Music, and Google eBookstore in one online space. Users can access movies, books, music, and apps on the web or on their Android smartphone or tablet. Any items previously purchased will still be available through Google Play, plus some additional features:
- 450,000 downloadable apps and games
- 4 million eBooks (the world’s largest collection!)
- 20,000 songs to store for free and over 8 million new tracks for purchase
- Thousands of new movies, including HD
To spread the word, Google Play is offering a different album, app, book, and video rental at a special price during its first week as part of the “Seven Days to Play” promotion. Albums are available to download for as low as $3.99, movies from 99 cents, and apps starting at 49 cents. “Our long-term goal is to roll out as many different types of content as possible to people around the world, and we’ll keep adding new content to keep it fresh,” says digital content director Jamie Rosenberg on the official Google blog.
In an innovative move, Google has granted users access to different forms of digital entertainment in one place – no syncing or switching devices necessary because of the cloud-based technology. Consumers are now able to purchase movies, apps, books, and music online and instantly have it on all their devices. Google Play is opening up opportunities for the way companies market their products. If you are seeking mobile marketing solutions, Blue Interactive Agency offers services in mobile application development, video and animation, and custom software development to help your business achieve its online marketing goals. For more information, contact Blue at 954-779-2801.