March 21, 2012 marks social media network Twitter’s sixth birthday. It’s hard to believe that it was six years ago that co-founder Jack Dorsey tweeted the first ever tweet. Today, Twitter boasts over 500 million registered users and is undeniably the leading micro-blogging system on the web. The site is ranked 9th overall worldwide and 8th in the U.S. by Alexia.com.
The social media network came from humble beginnings in what started as an offhand project by board members of the podcasting company Odeo. In the first years of Twitter, the open communication service experienced a rocky start with stability problems and frequent down times. Those issues are a thing of the past, as Twitter’s growth has since generated massive spikes in usage during unforgettable moments like the FIFA World Cup, the Hudson River plane crash, Michael Jackson’s death, and the Japan earthquake.
While it took Twitter 3 years to reach its first billion tweets, now it manages to reach 1 billion tweets every 3 days. Twitter has become a part of pop culture, with hash tags and handles seen in television commercials and movie trailers. It is the social network of choice for celebrities and public figures to directly reach their audience, breaking down barriers and allowing people to communicate more freely. Beyond popular culture and emergency response, Twitter has been increasingly used by politicians running for office ever since Barack Obama’s presidential win in 2008.
“Six years may not be very long in human terms, but it’s been quite an enormous span for the thing we know and love as Twitter. When @jack first sketched out his notion in March 2006, no one could have predicted the trajectory of this new communication tool,” says the official blog. Certainly, even its founders are surprised how much Twitter has become a major social and political player over the past 6 years. We’d like to wish Twitter a happy birthday! At Blue Interactive Agency, we are always striving to harness the power of social media by offering services in Twitter marketing, Facebook marketing, podcasting, and more. For more information on how to use social media marketing to your showcase products and services, call us as 954-779-2801.