Five Common Facebook Marketing Mistakes

Social media marketing is an effective method to interact with your target audience and showcase products and services. Facebook marketing is especially powerful with its 900 million users constantly commenting, liking and interacting with brands. However, there are common mistakes that companies make on Facebook that may jeopardize …


Two New Features that Improve Facebook Marketing

On Thursday Facebook rolled out two new features that drastically improve the way companies market their products and services on the social media platform. For starters, Facebook has finally introduced the capability to schedule postings. While this was previously available by installing third party apps, this much needed …


How To: Set Up Your Business Page on Facebook

A Facebook business page is valuable for communicating with your customers as well as for search engine optimization purposes. Facebook marketing allows businesses to create targeted messages and to leverage personal recommendations from patrons. If you don’t have a Facebook page designated for your business, follow this step-by-step …