Facebook Shifts Focus to Mobile Apps

Facebook Shifts Focus to Mobile Apps Back in April Facebook officially announced its plans to purchase Instagram for an astonishing $1 billion. This week the social media platform rolled out its own photo sharing app, Facebook Cam, now available in the App Store for free. The app was …




Interactive Barcodes Increase Interest for Brands

Brands are using interactive barcodes in their marketing strategies to amplify consumer interaction and interest in movies, retail and entertainment. Universal Pictures, Brooks Shoe Company and World Wrestling Entertainment (WWE) have all started to increase their use of interactive barcodes such as QR codes that typically require download …