Google’s One Stop Shop for Nonprofits

Google’s One Stop Shop for Nonprofits Google for Nonprofits was first launched a few years ago to provide nonprofit organizations with free or discounted resources to reach donors, improve operations, and raise awareness. This year, the new Google for Nonprofits program aims to greatly increase the number of …


“Do Not Track” Web Browser Option Gaining Momentum

The Federal Trade Commission is appealing to online advertising companies to make their data collecting practices transparent. To give internet users more privacy, the FTC is putting pressure on the online advertising industry to adopt a “do not track” option for web browsers. Tracking cookies, stashed in your …


New LinkedIn Updates Help You Make Connections

Last week LinkedIn officially announced the new Group Search feature to help professionals find opportunities, share knowledge, and learn from each other. Since its inception, members have created over 1.2 million groups on LinkedIn on a wide variety of topics ranging from retail estate to fashion. The new …


How To: Research and Analyze Keywords

You understand the importance of getting your website to rank on the first page of search engine results. To get targeted traffic to your website, the first step is keyword research and analysis. Keywords are crucial to any online marketing campaign, and you will be able to find the right keywords by using the right tools. Here are some tips and guidelines for choosing keywords that will increase your search engine rankings.