Search is Going Social

For the last ten years, people have been turning to search engines to get their online information on every type of topic known to man. Now, search is taking a social turn. “Turning to friends is the new rage in the Web world, extending far beyond established social …


Email Marketing Do’s and Dont’s

Email marketing campaigns are highly effective for customer acquisition and retention. They provide direct, personal messages to consumers – with measurable results. When it comes to email marketing, the ultimate goal is to attract interest and responses. Too often, creative aesthetics are thrown in for visual appeal, but …