93% of online experiences begin with a search engine.
Search engine optimization (SEO) is the process of improving visibility in organic or non-paid search engine results. To put it another way, SEO helps search engines to “see” your website and view it as providing the best answer to searchers’ queries.
Every time someone types a query into a search bar, performs a verbal search on their smartphone, or poses a question through a smart speaker, SEO comes into play. As search engines try to find the best answer to queries, companies that have mastered SEO gain the top search rank, while other companies become virtual no-shows.
What can Blue Interactive Agency’s SEO services do for you?
If your website doesn’t appear in the top results in searches, the vast majority of internet users may not even realize your company exists. All those potential customers are going to end up with one of your competitors, instead of bringing their business to you.
When you consider what missing that business would cost your company, it is not surprising that 61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority.
Research shows that 75% of users never scroll past the first page of search results.
Search engines consider a whole range of factors to determine which websites provide the most informative and reputable responses to queries. They consider all elements on your website pages, from the quality of your content to the performance, speed, and security of your webpages. Blue Interactive’s expert SEO team creates coordinated marketing strategies that incorporate on-site and off-site SEO to get the best results.
Blue Interactive Agency has the experience and knowledge to create winning search optimization strategies that encompass all these factors to position your website in the optimal search position to drive traffic and generate more leads.
Improve online visibility
Increase inbound traffic
Attract local traffic
Heighten customer engagement
Establish industry authority
Just as your car requires oil changes and tune-ups to keep working effectively, website SEO needs to be audited and updated periodically to generate the best performance. We use diagnostic tools to verify the technical performance of your website. We check for navigation errors, dropped backlinks, examine key performance metrics, and take corrective action to get your website in top shape.
During an SEO audit and update, Blue Interactive uses analytics to see where your site is performing well and where it needs improvement. We examine all critical elements of your website and optimize it to meet the latest standards in search.
Once we have your website updated to the latest SEO standards, our monthly SEO maintenance packages will keep your site performing its best. Services provided in our SEO audits include:
We check blogs and other content that has been added to your website to make sure it is properly crawled and in compliance with the best SEO guidelines. This is especially valuable if you have multiple departments uploading content to your website.
Using Google Analytics or another website analytical program, we check the performance of your website (page load time, mobile-friendliness, etc.). If performance has degraded in any area, we take corrective action as needed.
We examine the content on your website, and verify that it meets the latest standards Google prefers. We check that keywords are optimized for verbal and mobile search, identify thin or poorly formatted content, and make sure content is well-written and relevant. If you desire, we can update pages with long form content that meets the latest SEO guidelines.
Backlinks can degrade over time, becoming invalid as companies update their websites and remove or rename pages. Google imposes significant penalties for low quality or suspicious links, so we verify that all links are correctly directed to reputable websites.
Whether you are ready to launch your first website or new business or need to update your existing site to generate more traffic, Blue Interactive Agency’s expert SEO services can improve your visibility and deliver the higher search rank it takes to succeed in today’s market. We have more than 15 years’ experience in creating robust search engine optimization services for businesses of all sizes, in every imaginable industry.
Our dedicated team can provide you with everything you need to improve your website’s search rank, including responsive, SEO-friendly website design to SEO-friendly blogs, monthly SEO maintenance packages, and more.