In this three-part series, we’ll discuss the evolution of human socialization with a focus on how we receive and share news, and how brands incorporate seamless marketing into our everyday lives.
How do you explain the value of creating an online marketing strategy that incorporates social media and its role in increasing website traffic to industry leaders who are more accustomed to classic [...]
Explaining SEO to a CEO: Social Networking & Online Marketing Strategies
March 9th, 2010Tags: blogs, facebook, increaasing website traffic, Interactive Marketing, online marketing strategy, Social Media, social media marketing strategy, social networking, Twitter
Posted in SEO Tip of the Day | No Comments »
SEO Tip of The Day: How to Optimize Video on YouTube
March 5th, 2010With a variety of online marketing and interactive marketing platforms from which to choose, YouTube is arguably the most powerful one available. However, the potential for that power is all in how you use YouTube marketing, and how you share your video content.
Optimize, Optimize, Optimize.
In order to reach a global audience with a successful video [...]
Tags: facebook, how to optimize video, increase web traffic, increases website traffic, increasing website traffic, Interactive Marketing, marketing campaign on youtube, marketing strategy, optimize videos, optimized videos, search engine optimized, Social Media, social media accounts, uploading optimized video, video optimization, website optimization, youtube marketing
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Discovering, Protecting & Growing your Online Reputation: Google Yourself
February 9th, 2010Q: What belongs to you, but other people use it more than you do?
A: Your name.
Q: Who is searching your name in Google?
A: Everyone but you.
A recent study showed less than half of Americans have entered their own name into the search box to see what results appeared.
However, prospects for employment can be greatly affected by [...]
Tags: facebook, google alerts, google profile, linkedin, online reputation, online reputation management, protect your online reputation, reputation management, Twitter, youtube
Posted in SEO Tip of the Day, Social Media News | No Comments »
Google Social Search & The Value of Brand Consistency in Word-of-Mouth Marketing
February 1st, 2010At the end of last week, Google Social Search broke out of its experimental phase, making itself available in beta for all users to create a more personally-tailored search experience.
Outside of Facebook (which has a strong privacy setting against being indexed by search engines), various blogs, social networks and collaboration sites a user is connected to will appear in SERPs when [...]
Tags: customers, facebook, Google, linkedin, Search Engine Marketing, search results, Social Media, social media marketing, social media marketing campaign, Twitter
Posted in Social Media News | No Comments »
How to Increase Website Traffic Using Social Media Marketing Strategies
January 20th, 2010With over 350 million active users and more than 65 million users currently accessing Facebook through mobile devices, and upwards of 700,000 local businesses with active Pages, Facebook fuels and facilitates the necessity of interactive marketing to increase web traffic.
About 175 million of Facebook’s active users sign in to Facebook on any given day. Within the [...]
Tags: facebook, increase web traffic, increases website traffic, Interactive Marketing, interactive marketing campaign, Internet marketing strategy, marketing strategy, Social Media, social media accounts
Posted in SEO Tip of the Day, Social Media News | 2 Comments »
