Posts Tagged ‘Search Engine Optmization’

 

SEO Tip of The Day: Understanding Search: Images VS Text

Friday, September 11th, 2009

A vital part of making your Web site more visible is understanding how search engine optimization utilizes keywords to drive traffic to your site.  Search engines read the text on your page to determine their results, and they are picky about what is actually considered text.  For example, many designers use image files with embedded [...]

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Step aside, Google: Social media is the new search engine.

Wednesday, August 19th, 2009

The internet is not only living and breathing by the people, for the people, but it’s evolving meteorically. There was a time where search engine results determined the final destination of a consumer’s pursuit. Search Engine Optimization helps personalize those results to the user based on patterns of usage or keyword searches. But even something [...]

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SEO Tip of the Day:Watch Your Bounce Rate

Monday, June 15th, 2009

It is important to pay close attention to your bounce rate. As defined by Google Analytic, “Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page. Use this metric to measure visit quality–a high bounce rate generally indicates that site entrance pages are [...]

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Google to index databases

Wednesday, February 25th, 2009

Search giant and leader Google has indexed over a trillion web addresses. While the fact that Google knows about over a trillion websites, what is even more remarkable is that figure is only a fraction of what is on the entire World Wide Web.
The World Wide Web holds a vast amount of hidden data in [...]

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Hulu and Boxee, or maybe not

Friday, February 20th, 2009

Boxee is a software package that combines multiple sources of internet video content in a user-friendly interface that you can watch on your television set, and did I mention it is free? Very impressive. Alas, in the world of technology, there are bound to be some snags along the way.
Hulu announced on Wednesday that it [...]

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Attention spans & online video habits

Monday, November 3rd, 2008

The attention spans of online video viewers are improving. Previously viewers were searching for and watching short clips online, and online content was generated based on those findings and habits. As time goes on and users become more technology savvy, they have begun to utilize the convenience of available network programming online to watch entire [...]

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Ever expanding social sites

Wednesday, October 22nd, 2008

To understand the full spectrum of interactive advertising and online networking, one need only stroll down a local beach strip or theatre complex and overhear conversations containing the keywords “Myspace” and “Facebook”, and the advertising community took notice and began investing heavily in these mediums. 
Now strategic targeted advertisements appear on user profiles of these [...]

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